Providing it within the HTML body text of the page is best, you could use a document format, but HTML is generally more accessible. The content within the infographic should also be available in an accessible format.įor infographics published on webpages, a good way to do this is to provide a plain text version on the same webpage. Infographics are normally produced as PDF or image files. Tips for making infographics more accessible Tip 1: Provide plain text alternative Make sure whoever is responsible for the content you publish is aware of this and the possible risks involved. This could cause reputational damage and loss of public trust. Consequences for inaccessible contentĬontent on public sector websites that does not meet the Web Content Accessibility Guidelines 2.2 can get complaints related to the Public Sector Bodies (Websites and Mobile Applications) Accessibility Regulations 2018 and/or the Equality Act 2010. This means all content published on public sector websites must meet the level A and AA success criteria in the Web Content Accessibility Guidelines 2.2. Accessibility legislationĪccessibility legislation came into force in September 2020. This means you need to think about how users might access and use your content. Your outputs must be accessible to everyone who needs them. Set some expectations and goals ahead of time for what would constitute value added, and regularly review. Investigate your website analytics to see how much demand there is for your content. It may not be appropriate to invest time in this if the demand and use are low. It requires people who are trained in appropriate software and data design. High-quality and consistent infographics are not easy to produce. If the design is not done correctly, it could result in a poor or misleading infographic that could potentially damage the reputation of your department. High-quality infographics need a team of people to produce them, including analysts, designers and press office colleagues.ĭesigners will have gone through extensive training and use specialist software (such as Adobe Photoshop) to produce effective infographics. use our colours guidance to make sure your use of colour is in line with the government accessibility guidelines.choose the best chart types for your data.When using charts, graphs and tables in your infographic: what is the best method for getting my message across?.what do users need to know and understand from the data?. Analyse your dataīefore deciding on a visualisation method ask yourself: You should seek insight and feedback from your users and respond to their needs. If you have lots of information to communicate, an infographic is probably not the best choice. Share your data in formats which your users can understand and use. Understanding how your data is used is key to determining whether an infographic is appropriate. Always start your design process with the user in mind. User needs should be at the core of all decision making around output design. Consider your departmental policies alongside this guidance before opting for an infographic. There are different processes for creating infographics across different government departments. For example a simple chart with some explanatory text could be clearer and more accessible for your users.Ĭonsider the following: 1. However, sometimes, a different format would be better. Back to top of page Should you use an infographic? Infographics can be effective but can be difficult to do well. They should tell users the story without needing lots of extra information. Infographics use charts, timelines, maps or other visualisations to provide engaging explanations of data. Marketing Infographics Solution in ConceptDraw STOREġ1 libraries of Marketing Infographics Solution with large quantity of ready-to-use vector stencils will help you change our examples according to your needs in minutes.This guidance sets out principles to consider when creating and publishing infographics.īack to top of page What is an infographic? When you design the social media marketing infographic, you can use as the base one of the offered templates or samples from ConceptDraw STORE, or create it de novo simply dragging the objects from the Marketing Infographics Solution libraries and adding the text.Įxample 2. Marketing Infographics Solution provides large collection of marketing infographics samples and templates to be filled in. Social Media Marketing Infographic - Use of social media marketing Never before creation of Social Media Marketing Infographic wasn’t so easy as now with tools of Marketing Infographics Solution from the Business Infographics Area for ConceptDraw Solution Park.Įxample 1. How to create Social Media Marketing Infographic? It’s very easy! All that you need is a powerful marketing infographics software.
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